Posts Tagged ‘business publicity’
Saturday, October 24th, 2009
Hey you! Yeah you! Do you want to fine tune your publicity marketing plan. Publicity without tapping into the emotions of the individual is just a blur of words and sounds in a language that no one can understand. Publicity that plays the strings of human emotion suddenly becomes the sirens song that brings the masses to your doorstep. Publicity with an aim of tugging at the heart, getting to the root of human desire and the call to action as the solution to all their emotional, spiritual and greedy needs transforms a simple branding message into a ‘come to Jesus’ message at the end of a televangelists tent meeting where the mind and heart have been softened and the masses come clamoring to the front to be saved.
Tapping into the emotions of the public must be done in a stealthy manner. The publicist or marketing professional must place the media in such a way where the future client is constantly bouncing into the brand message each day.
One of the most powerful ways to do this is by understanding the subconscious mind of the client so that their online web search habits can be predicted and patterned so that in every direction they are being politely bombarded with your brand message as the be all and end all solution for whatever ails them.
This can be achieved by tapping into the various genres of online media such as video, blog, social book marking and press release and article directories just to name a few. Material existence is a blurred vision on a gray wall, the infusion of mind and emotion is what brings color and definition to our reality.
It’s the same thing with publicity marketing; words are meaningless without the element of emotion which add color, feeling and definition to the message being passed along to the public.
Publicity Marketing, at it’s finest! Call Princeton Corporate Solutions at 267-233-0183 for Business Publicity Power.
Tags: Advertising, business publicity, corporate publicity, Internet Marketing, publicity marketing
Posted in Advertising | No Comments »
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Do Leaders affect organisational outcomes in all situations?
According to:
Peter Kritas MailpostPeter KritasFor instance, the Global Financial Crisis (GFC) resulted in the collapse of large financial institutions, the bailout of banks by national governments and downturns in stock markets around the world. In many areas, the housing market has also suffered, resulting in numerous evictions, foreclosures and prolonged vacancies. It is considered by many economists to be the worst financial crisis since the Great Depression of the 1930s.
Peter KritasPeter Kritas suggests" It contributed to the failure of key businesses, declines in consumer wealth, substantial financial commitments incurred by governments, and a significant decline in economic activity. Many causes have been proposed, with varying weight assigned by experts."
Mailpost Peter KritasMailpost Peter KritasBoth market-based and regulatory solutions have been implemented or are under consideration, while significant risks remain for the world economy over the 2010-2011 periods.
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Peter Kritas mailpost distributionPeter Kritas mailpost printMailpost Peter Kritas
National business's like MailPost (franchised delivery Network) and many others in a start up phase launched their services during the GFC. In this case a high growth cycle practically came to a standstill. Mr Peter Kritas, the CEO and founder of MailPost Australia Limited from July 2006 till March 2009, was asked to step aside and allow new management to take over the Leadership of MailPost during a very critical period. During difficult situations, it is not uncommon to lose confidence in the Leadership and change management to try and fix the situation.
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So much of the focus is on what he does, it does make it harder for him.”
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