Finding the right product to promote is essential to succeed with affiliate marketing. There are millions of affiliate products out around, but not all of them will make you money. Some products are horrible and don’t work as promised. Another product might be fantastic, but its landing page is bad so visitors are scared away. To make money as an affiliate marketing, you need to find a product that’s proven to make money for its affiliates. Why promote something that nobody is buying?

To find our product, we are going to look at the Clickbank network. While there are many good affiliate networks out there, Clickbank is one of the best for those starting out. They have an enormous selection of digital products to sell, they always pay out on time, and it is easy to get accepted into the network. Unlike other affiliate networks that make you apply to promote a certain offer, Clickbank lets you promote every offer on their network right away.

Your first step when deciding on a product to promote, is to decide a niche. The best way to do this is to brainstorm and write down five or ten topics you think you would be interested in. When promoting a product, you will be doing a lot of research and writing about it, so make sure the topics you write down aren’t something that will bore you to death.

Once you have everything written down, visit the Marketplace section in your Clickbank account. Clickbank has its products divided into categories, so choose an appropriate category and do a search for each of your topics. In the search results, you will get a list of affiliate products that best match your search term. Underneath each product description, you will see a list of different metrics.

The most important metric to look at, is the product’s gravity score. Gravity is a Clickbank formula that tells you how many recent sales affiliates have been making with this product. If many people are making sales with this product then you should have no problems promoting this product as well. As a rule of thumb, try and pick a product with a gravity score over 35. The other metric to look at is the dollars per sale. If you are going to use pay per click marketing to promote your product, then pick a payout greater than $30 per sale. By choosing a high enough payout, you can cover any advertising expenses and make a good profit.

Using the two metrics talked about above, write down a list of products that meet these criteria. Now pick the one that you would be most interested in researching about and promoting. You already recognize that other affiliates are having success making money with these products, so the key here is picking the product that will keep your interest so you can promote it successfully. This is the first step towards making money online.